Image of women sitting in chairs looking at the stage of an UPFRONT conference, image is coloured red

Life changing
confidence in 21 days

Bond NOW will feel like a kick up the ass and a warm hug at the same time.

Bond NOW
is a 21-day confidence sprint you can start anytime. Build real confidence, in real time, alongside curious women from all over the world.

Bond NOW IS FOR YOU IF…

You know you’re capable, but...

You hold back in meetings, conversations, or opportunities that matter

You overthink what to say - and regret what you didn’t say

You’re ready to stop waiting and actually change how you show up

You want something practical, not theoretical

WHY BOND NOW EXISTS

Because confidence isn’t a nice-to-have.

It impacts:
‍

How you communicate

How you’re perceived

Whether you progress

How much you earn

How you recover from mistakes, feedback and set backs

You told us:

‘I don’t want to wait. I’m ready now’

So we built Bond Now. A shorter, faster way to shift how you show up.

Women smiling making notes at UPFRONT conference

Bond NOW
is the fastest, simplest way to experience the transformation UPFRONT offers, without waiting.

Bond NOW is about:

✅

Confidence being something you practise

✅

Low confidence as a systemic consequence of living in a bias world

✅

Building real, genuine community

Bond NOW is not about:

❌

Being fearless

❌

Being louder

❌

Fixing women

WHAT MAKES

Bond NOW

DIFFERENT

You've got your daily fix of inspiring Instagram experts, incredible advice from friends and colleagues, maybe you’ve even invested in a coach ... but you're still not where you want to be

Bond Now is:
‍

A practice-based approach to confidence (that you can apply immediately)

Live learning + real-time action

A community-led experience that reinforces change

Grounded in the reality that confidence is shaped by systems, not just individuals

It's not:
‍

❌

passive learning

❌

mindset theory

❌

“just be more confident” advice

WHAT YOU GET IN 21 DAYS

A simple, powerful structure that fits into your life:

21 days of guided content

26 bitesized videos + curated reading list

A weekly Huddle and Bond Power Hour with Josephine Owusu - every Wednesday 12pm UK time.

A community of women doing this alongside you

You don’t need to carve out huge amounts of time.You need 15 minutes a day. This is designed to fit into your real life. Think small, consistent actions that build momentum over 21 days. 100% flexible.

Life happens and we’ve designed this with that in mind. Nobody has 21 perfect days.
‍
You just need to start.

Image of two women hugging on a red decorative scribbly background

UPFRONT is a world leading confidence community.
‍
Our tools and principles are practised daily by 17,000+ women globally.

UPFRONT CLIENTS

HOW Bond NOW WORKS

Join anytime

Start Bond NOW the Monday after you invest

Move through the 21 days at your own pace

Show up LIVE for Huddle and Bond Power Hour every Wednesday at 12pm UK

Simple. Structured. Designed for flexibility and momentum.

COMMUNITY

You’re not doing this alone.

This is not a course you consume and forget. We’ve been doing this work for 10 years. Our team have spent thousands of hours designing an experience that’s guaranteed to transform your relationship with confidence.

This is:

A conversation

A practice

A community of women doing this alongside you

👉 Come join our community.

INVESTMENT

£149

→

£99

(Investment increases May 1st 2026)

You don’t need to feel ready

You need to start

Join Bond NOW
Start on Monday

You don’t need more time.
You don’t need more qualifications.
You don’t need to feel ready.

You just need to begin.
‍

Start your 21-day
Bond on Monday

Life changing
confidence in 21 days

WHY BOND NOW EXISTS